Meet Our Staff

  • Lynn Barry

    Lynn Barry

    Reception

    Lynn Barry

    Lynn Barry

    Reception

Management

  • Chris Pfaff

    Chris Pfaff

    President and CEO

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    Chris Pfaff

    Chris Pfaff

    President and CEO

    Christopher took ownership of Pfaff Automotive Partners in 1986. His father founded the company in 1964 in Newmarket and since Christopher assumed leadership, the group has expanded considerably including the acquisition of Hallmark Toyota in 1999. Christopher is passionate about all things automotive and spent his youth at the track following Canadian motorsport.

  • Chris  Belear

    Chris Belear

    Assistant General Manager

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    Chris  Belear

    Chris Belear

    Assistant General Manager

    Chris’ passion for cars began at a young age, when he could name every make and model he saw on the street as they drove passed. Although he loves his Golf R, his dream car remains the McLaren 720S. While pursuing his BA in Political Science at Western University, he had his first taste of sales and management by concurrently managing a College Pro Painters franchise. Chris joined the Pfaff group in 2006, back when the original Yonge Street store was both a VW and Audi showroom. After nearly 14 years with Pfaff, Chris has extensive experience with both our Audi and Porsche brands. Most recently, he relocated to Vancouver in 2018 as General Sales Manager at Pfaff McLaren. As Assistant General Manager at Pfaff VW, Chris is excited to continue the longstanding tradition of customer service excellence in the town of Newmarket where Pfaff’s rich history began with the Volkswagen brand! Outside of work Chris enjoys live music, checking out new restaurants, travelling, golfing, snowboarding, and spending time with his family. He speaks French fluently and lives in North York.

  • Glenn Wallace

    Glenn Wallace

    Brand Manager

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    Glenn Wallace

    Glenn Wallace

    Brand Manager

    Glenn studied psychology at York University, and after years of working management roles in the entertainment and wholesale industries, he decided to pursue a career in automotive, which has always been his passion. In 2012, he joined the Mercedes-Benz brand, and joined Pfaff two years ago, moving to the Hallmark Toyota team in July 2019. Glenn lives in Newmarket, and loves to golf and spend time with his wife and two children at the cottage.

  • Elaine Liberatore

    Elaine Liberatore

    Brand Manager

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    Elaine Liberatore

    Elaine Liberatore

    Brand Manager

    Born in Toronto and raised in Richmond Hill, Elaine now calls Newmarket home. Her automotive career began as a receptionist and she held several other positions before becoming a Finance Manager. If Elaine were given one wish, it would be that winter was warmer than summer. In the summer months she spends time walking her dogs, discovering new restaurants, and hanging out in her backyard. In the winter her interests include staying inside.

  • Lynda  Olphert

    Lynda Olphert

    Service Manager

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    Lynda  Olphert

    Lynda Olphert

    Service Manager

    Lynda began her career in the automotive industry in July 1998 as a receptionist in a car dealership in Northern Ireland. She continued to grow within the dealership and when she landed a role in Service, its where she found her calling. She continued to be in the Service department until December 2011 when she moved to Canada. She started as a Service Advisor at a local car dealership and gradually grew into a Service Manager role where she stayed until November 2019 when she joined Pfaff Volkswagen. She was attracted to the work culture and ethics at Pfaff Automotive Group which she had learned from several people and employees and was inspired to seek out a Service role that would suit her. When she is not at work, she loves to spend all her time with her husband, daughter, son and a very spirited little three year old border collie.

  • Greg Reifenstein

    Greg Reifenstein

    Parts Manager

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    Greg Reifenstein

    Greg Reifenstein

    Parts Manager

    Greg’s entry to the automotive business was though the aftermarket, working at a performance shop in the Newmarket area for six years before joining the dealership world in 2009. He’s been with Pfaff since 2012, his first job being in Pfaff Porsche’s parts department. Before working in the car business, he worked at a hobby shop selling radio-controlled cars and model kits – anything, he says, that he could make fast, or look cool. Greg has lived in the Markham area for 32 years and enjoys travelling, working on his car, video games, and car shows.

Sales

  • Thana Axiotis

    Thana Axiotis

    Sales consultant

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    Thana Axiotis

    Thana Axiotis

    Sales consultant

    Thana was always immersed in cars from her dad who loves all things fast. Not missing an F1 race those Sunday mornings was an important part of her childhood and her interest in automotive. She joined the Pfaff family when she was studying Hospitality & Tourism Management at Ryerson. But working part time as a receptionist and later an administrator she realized this was where she wanted to be. Her interests include travel, cooking and working out at the gym. She speaks fluent French and Greek.

  • Nicole Douglas

    Nicole Douglas

    Sales Consultant

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    Nicole Douglas

    Nicole Douglas

    Sales Consultant

  • Henry Scott

    Henry Scott

    Sales Consultant

    Henry Scott

    Henry Scott

    Sales Consultant

  • Farhan Khan

    Farhan Khan

    Sales Consultant

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    Farhan Khan

    Farhan Khan

    Sales Consultant

    Farhan’s first job in the automotive business was actually as a detailer, before he became a sales assistant at Pfaff Volkswagen in 2018, moving into his current role as a salesperson in 2019. Prior to that, he attended Seneca College, where he pursued a bachelor’s degree in international business management, and worked repairing and re-selling off-road vehicles, motorcycles, and small engines. Farhan, who also has run a catering business in the summer months, loves to work on his project cars, and attend car shows and track events with friends and family. He recently relocated to Cookstown after living in Toronto for 19 years, and speaks English, Urdu, Punjabi, and Hindi.

  • Fred Care

    Fred Care

    Sales Consultant

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    Fred Care

    Fred Care

    Sales Consultant

    Fred joined Pfaff Volkswagen in 2019 and is as passionate about automotive as he is experienced,  boasting an extensive 18 years of automotive advertising experience. Outside of the automotive world, Fred, a Pickering resident, can be found spending time with his friends and family, including three daughters.  Or occasionally dreaming driving a first-generation MK1 Golf GTI.

  • Jerome Flanagan

    Jerome Flanagan

    Fleet Manager

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    Jerome Flanagan

    Jerome Flanagan

    Fleet Manager

    Fleet manager for the entire Pfaff group, Jerome has worked with Pfaff for four years. While he’s been a car enthusiast his entire life – his first car was a 1967 Dodge Dart whose radio only had one working speaker – he happened into the business by accident, when his wife (then girlfriend) noticed there was a job opening at the dealership across the street from her workplace. He has since worked at three dealership groups, several fleet management companies in Canada and the U.S., and the Toronto Automobile Dealers Association.

  • Amanda Woo

    Amanda Woo

    Compliance Administrator

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    Amanda Woo

    Amanda Woo

    Compliance Administrator

    Amanda has always been a fan of Volkswagen, Audi and Porsche. She studied psychology and human research at the University of Waterloo. Before joining Pfaff in December 2013, worked in research and development for a standardized testing company, and has also worked in retail and the hospitality industry. Amanda lives in Markham, speaks Cantonese, and stays active by playing volleyball or going to the gym four to five times a week.

Service

  • Ann-Marie Kennuck

    Ann-Marie Kennuck

    Service Advisor

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    Ann-Marie Kennuck

    Ann-Marie Kennuck

    Service Advisor

    Ann joined the Pfaff Volkswagen team in 2018 with an extensive amount of customer service experience under her belt. When she isn’t helping make someone’s day smoother, Ann-Marie, a Newmarket native, can be found working out, watching sports, or walking her two golden retrievers – Carl and Gracie. If she had to pick a favourite Volkswagen, it would be a Beetle!

  • Emerson Kalbfleisch

    Emerson Kalbfleisch

    Service Advisor

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    Emerson Kalbfleisch

    Emerson Kalbfleisch

    Service Advisor

    Emerson’s history with the Volkswagen brand is a long one, starting when he grew up cruising around in the back of his grandmother’s VW. He participated in a work study for six months with Audi in Neckarsulm, and studied automotive marketing at Georgian College, and earned a Bachelor of Commerce from Ryerson University. Having worked in the automotive industry since he was in school, he has worked full-time with Pfaff since 2008, always in service. Emerson lives in Newmarket with his wife, daughter, and British Retreiver.

  • Debbie Fata

    Debbie Fata

    Service Advisor

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    Debbie Fata

    Debbie Fata

    Service Advisor

    Debbie originally developed an interest in cars in the automotive program at high school; it’s a passion that has endured to now. She worked as a service advisor with the Toyota, GM and Ford brands before joining Pfaff Volkswagen in 2012 as a service advisor. Debbie lives in Newmarket, is married with two grown children, and enjoys dogs – she was previously a German Shepherd breeder – as well as spending time and travelling with her family.

Parts

  • Eric Scott

    Eric Scott

    Parts Advisor

    Eric Scott

    Eric Scott

    Parts Advisor

  • Tyler Aitchison

    Tyler Aitchison

    Jr. Parts Advisor

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    Tyler Aitchison

    Tyler Aitchison

    Jr. Parts Advisor

    Tyler, a Newmarket native, got into the car industry due to a lifelong fascination with cars, specifically Volkswagens. In his free time, Tyler occupies himself by weight lifting, playing hockey, or dreaming about his favourite, and first, car – a 2001 Golf.

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Contact
Contact Us

905-895-2366

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16885 Leslie St • Newmarket, ON L3Y 9A1

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Today's Hours:

Open Today! Sales: 10am-7pm

Open Today! Service: 8am-5pm

Open Today! Parts: 8am-5pm

Pfaff Volkswagen 44.0506796, -79.4271674.